The A2 Rogue
One bike for every road you can find.
Carbon all-road versatility — 900g Toray T700 frame, up to 35mm tire clearance, wireless electronic shifting builds. Starting at $2,799, with monthly financing and HSA/FSA options.
From about $117/mo with Affirm · Or save ~30% with pre-tax HSA/FSA.
Why the Rogue
One bike, every surface
Smooth tarmac or broken back roads — clearance and all-road geometry that don't make you choose. Swap tires, not bikes.
Ride-quality carbon
Hand-laid Toray T700, drawn by the engineer behind the Cervélo P-Series. Light and stiff, but tuned to stay composed when the miles add up.
Direct-to-you pricing
Same carbon, same groupsets, same factory as bikes costing a thousand more. We just ship it to your door instead of a showroom.
Why Pay More For Less?
Compare the data. The only difference is the price tag.
- Price: $4,199
- Groupset: SRAM Rival AXS (Wireless)
- Frame: Toray T700 carbon, 900g
- Tire clearance: Up to 35mm — road & all-road
- Markup: 0% (Direct to you)
- Support: Direct line to CEO
Rogue · SRAM Rival AXS
- Price: $5,199
- Groupset: Same Groupset
- Frame: Same Carbon
- Tire clearance: 32mm — road only
- Markup: Large "Brand Tax"
- Support: Call-center bots
Typical Overpriced Brand
Where are you in the journey?
Three riders, three builds. Find yours.
One bike for everything
You want one carbon bike for group rides, fitness, long weekends and maybe a first event — versatility, not a garage full of bikes.
Your build: Rogue · Shimano 105
Upgrade that matters: The stock setup covers fast group rides and rough roads — swap tires, not bikes.
See the 105 build →The upgrader
You ride every week, you've outgrown the entry-level bike, and you want modern wireless shifting and real speed for the money.
Your build: Rogue · SRAM Rival AXS
Upgrade that matters: Carbon wheels are the upgrade you'll feel most — the Rogue takes deep race wheels whenever you're ready.
See the Rival build →The comeback
Back after years away — and sticker shock is real. Direct pricing gets you the upgrades you'll actually feel (electronic shifting, disc brakes, carbon) without the boutique markup.
Your build: Rogue · SRAM Force AXS
Upgrade that matters: Split it monthly with Affirm, or check HSA/FSA eligibility with Truemed before you assume it's out of reach.
See the Force build →Ride now, pay monthly
Split it into easy monthly payments with Affirm.
Four builds. Same frame. Pick yours.
Every Rogue uses the same Kevin Quan–designed carbon frame. Choose the groupset and wheels that match your riding.
Don't just take our word for it.
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Not sure of your size?
Not ready to buy? Get the Rogue guide.
Specs, sizing and a straight-talk financing breakdown — straight to your inbox.
No need to pay all at once
How to pay for it
Three independent ways to make a Rogue easier on the budget. Pick whichever fits your situation.
Pay over time with Affirm
Split your bike into monthly payments — as low as 0% APR for those who qualify. No fees, no surprises. Pre-qualify in seconds; it won't affect your credit score.
See your payment options →Save up to 30% with HSA / FSA
Use pre-tax HSA or FSA dollars toward your bike. Bikes qualify as eligible health expenses with Truemed certification — effective savings of 25–40% depending on your tax bracket.
See if I qualify →10% off for service & educators
Active military, veterans, first responders, and teachers receive 10% off through GovX verification. Verify once and the discount applies at checkout.
Verify and save →Not ready to buy? Get the Rogue guide.
Specs, sizing and a straight-talk financing breakdown — straight to your inbox.
Ready to build your Rogue?
Pick your groupset and see your monthly or pre-tax price.